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Off-licence stock take: count every bottle by scanning, from the chiller to the stockroom

By mise · Updated October 15, 2026

Quick answer: an off-licence (liquor store, bottle shop) does its stock take bottle by bottle, scanning the barcode: hundreds of lines with a few units each, where one missing bottle matters more than ten cheap ones. Count by zone (shelves, chiller, stockroom), multiply sealed cases, record tastings and breakages as wastage with a reason, and compare the count with till sales to find the gap in money.

Scan the barcode on the bottle or snap a photo of the label: mise's AI finds the wine, spirit or beer and brings it back categorized. In an off-licence that means counting four hundred lines in a morning, knowing what the stock on the shelves and in the stockroom is worth, and seeing which bottles have not moved in months.

Off-licence in the UK and Ireland, liquor store in the US, bottle shop in Australia: the same shop with different words, and the same stock problem. Hundreds of lines, two or three bottles of each, and a bottle that walks out is a line that is missing and a customer who wanted it. This guide covers how to count fast and where the money goes.

Off-licence or liquor store: same count, different words

UK and IrelandUSWhat it means for the count
Stock take, stocktakingInventory count, physical inventoryCounting what is on the shelf
Wastage, shrinkageShrinkStock that left without being sold
TillRegister, POSWhere sales are recorded
Chiller, stockroomCooler, back roomZones to count separately
Multipack, caseSix-pack, caseScan once, multiply by units
GP (gross profit) %Gross margin %What the gap costs you

What to count in an off-licence

LineHow to countWatch for
Spirits (gin, whisky, vodka, rum, tequila)Barcode of each bottleTheft; 70 cl vs 1 L; limited editions
Wine (red, white, rosé, sparkling)BarcodeVintage: same label, two years
Beer and cider (cans, bottles, multipacks, cases)Unit barcode; sealed cases × unitsBest-before dates; chiller
Liqueurs, fortified, aperitifsBarcodeSlow movers
Soft drinks, mixers, ice, snacks, tobaccoBarcodeHigh volume, low margin; tobacco counted every shift
Bottles with no barcode (small producers, direct imports)Photo of the label; otherwise add once by handNever create the same item twice
Tastings, breakages, staffWastage with a reasonThe "missing" bottle that was a tasting

Many lines, few units: why the count is different

In a supermarket, being two units out in a hundred is 2 percent. In an off-licence, being one bottle out in three is 33 percent, and that bottle may cost what twenty cans do. So an off-licence does not sample: it counts everything, bottle by bottle, and needs to do it fast enough to repeat every month.

  1. Split the shop into zones: shelves by line, chiller, counter, stockroom. Several shops sit in one account as separate locations.
  2. Scan every bottle with the phone camera. It comes up with name, brand, size and photo; you type the quantity.
  3. Sealed cases: scan one bottle and multiply by 6 or 12. An open case is counted by unit.
  4. Recount the big differences before accepting them. Half the "missing" bottles are in the window display, in a gift box or in the other shop.
  5. Close and compare with the previous count and with purchases: real usage per line.

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Finding the gap against the till

Expected stock = last count + deliveries − till sales. Counted stock is what you scanned. The difference, line by line, is wastage plus shrinkage: tastings, breakages, staff drinks, theft, till errors and deliveries that were short.

Example with numbers. An off-licence with 1,400 bottles did its first barcode stock take: 9 bottles short (£420 at cost) and 6 over that the system had as sold (a till error on a wine with two vintages). At the same time, 86 lines had not sold a single bottle in six months: £5,900 sitting on the shelf. Those went on promotion and the next order was placed only for what moves.

Stock value, rotation and the reorder list

An off-licence is working capital on a shelf. The stock take answers two questions: what is the stock worth at the invoice cost, and what is not moving. A line that has not sold in six months takes space and cash that could be in the gin that sells every week.

Set a minimum stock on the lines that turn (the best-selling lagers, the three gins that always go, the house wine). Anything below turns red and goes on the reorder list with the quantity short; the list exports as PDF or Excel or goes by WhatsApp or email to the wholesaler, split by supplier. See par level and liquor store inventory.

What mise does in an off-licence, and what it does not

In short, everything in the "Do it in mise" box above: scan or photo lookup, counts by zone and location with your team, wastage with a reason, stock value and history per bottle, minimum stock with a reorder list, invoices in XML, Excel or CSV, and export to Excel and PDF, with no limit on items, counts or scans.

What it does not do: it is not a till or EPoS and it does not run age verification; sales stay in your existing system. It does not split vintages on its own when the barcode is the same: you create an item for the vintage you care about. It does not give market prices or tasting notes.
Count every bottle by scanning

Point the camera at the bottle and it comes up complete; stock value comes out in money. 7-day free trial, no card.

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Keep reading Liquor store inventory: how to count and control stock How to do a stock take: step by step Bar stock take: bottles, kegs and GP Wine inventory: counting the cellar Pub stock take: wet stock and GP% All guides

Frequently asked questions

Does the barcode tell vintages apart?

Usually not: the same wine from two years tends to carry the same barcode. If you need to separate them, create an item for that vintage, with a name and photo, and count it on its own.

What about bottles with no barcode?

Snap a photo of the label: mise's AI tries to identify the wine. If it exists nowhere, add it by hand once, with a name and a photo.

How do I record tastings?

As wastage with a reason (tasting). Their cost shows up at month end and is not mistaken for theft.

How often should an off-licence do a stock take?

Spirits and premium sparkling weekly; the whole shop monthly. By barcode, four hundred lines are counted in a morning.

How much does mise cost?

7 days free, no card needed, to try it in your shop.